Project in collaboration with Landor Singapore for the Skills & Workforce Development Agency of the Singaporean Government.

The project focused on developing a new brand identity for the organization, exploring multiple visual directions to define how its purpose and role could be expressed through a contemporary and cohesive design system. The selected route served as a strategic and visual blueprint for the identity that will be developed and launched in the future.

My role involved contributing to the conceptual and visual development of the identity, translating the strategic direction into visual principles, graphic elements, and applications across different touchpoints.

Design Direction: Rahul Ramanuj, May Lim
Visual Identity: Mauro Soriano
Design: Regina Vargas, Mauro Soriano